Toshiba America Medical Systems has appointed Tomo Hasegawa as director of ultrasound business unit with responsibility to implement tactical and strategic marketing plans to drive growth and profitability.

Mr Hasegawa is expected to also interface with Toshiba’s global business unit at Toshiba Medical Systems Corporation (TMSC) in Japan to communicate the needs and requirements of the US market.

Mr Hasegawa has 25 years of experience in the medical imaging industry. Most recently, he served as director of strategic marketing at SonoSite, where he focused on developing strategic growth initiatives.

Doug Ryan, vice president of marketing and strategic development at Toshiba, said: “Tomo has a broad range of experience in ultrasound engineering, research and development, marketing, sales and management. His experience working in the US and Japan and his proven track record of leadership success make him a great fit for our company and the ultrasound organization.”

Mr Hasegawa said: “Toshiba’s ultrasound product line has a solid reputation in the industry and despite last year’s capital freeze at many healthcare institutions, the business grew significantly. Toshiba’s ultrasound business has strong positive momentum, and I am truly excited to be on board to help take the organization to the next level.”