The American Medical Association (AMA) and Google have launched a challenge centered on the use of patient-generated health data.

The AMA Health Care Interoperability and Innovation Challenge will support the development of innovative solutions that can monitor and share medical data between patients and physicians to improve the management of chronic diseases.

The contest will allow innovators in the health and technology sectors to present solutions, which demonstrate how patient-generated data is captured by mobile health monitoring technology and helps physician to improve health outcomes of the patient.

Entrants need to present ideas that import or transfer patient-generated health data from a mobile device or a mobile application into one or more phases of clinical care.

The phases include assessment of current condition, risk stratification, goal definition (both patient and physician), treatment plan, intervention(s), recording of observed outcomes and re-assessment.

They can also present ideas that can extract or transfer data from one or more phases of the clinical care and send it back into a mobile application or mobile device to help patients view, track and act upon the information or share it with other physicians.

According to AMA, the winning ideas will show how the applicant uses patient-generated health data in significant ways to have maximum impact on improving physician workflow, improving clinical outcomes, and reducing cost in the health care system.

The three best ideas in the contest will be selected to share $50,000 in credits for Google Cloud.

AMA president David Barbe said: “The AMA is working to unleash a new era of patient care through its Integrated Health Model Initiative (IHMI) by pioneering a common data model for organizing and sharing meaningful health data like patient goal, state and functioning, and assembling an unprecedented collaborative effort across health care and technology stakeholder.”