Cook Medical has announced the launch of Fusion LoopTip. This launch sets a standard for wire guide cannulation. LoopTip is a wire guide that delivers potentially less traumatic access and navigation of the pancreatobiliary ductal system when diagnosing and treating conditions of the biliary and pancreatic ducts. These include gallstones, malignant and benign strictures, conditions gastroenterologists treat using endoscopic retrograde cholangiopancreatography (ERCP). The physician-designed Fusion LoopTip Wire Guide is used for successful cannulation through the irregular surfaces of the pancreatic and biliary ductal systems. The novel device provides gastroenterologists with the potential for less trauma during cannulation due to its closed distal loop. LoopTip wire guide also has a radiopaque coil spring that provides excellent fluoroscopic visibility. In addition, the spiral markings extending to the distal end of the wire guide provide an endoscopic view of the wire guide’s movement during cannulation. The wire guide also comes in a variety of lengths to suit physician preference.