Celerus Diagnostics, Inc. (Celerus Diagnostics) has appointed Rusty Reed as chief financial officer (CFO) of the company. Reed, also a managing partner with Great Pacific Capital in Santa Barbara, becomes a key member of the company's executive team. Beginning as a corporate finance analyst with Southwest Securities in Dallas, Texas, Reed has held various operational and management positions, including corporate development director at Fastclick / ValueClick in Santa Barbara.

“We’re extremely proud and fortunate to have Rusty join our team,” said Page Erickson, chairman of the board of directors. “As Celerus continues to grow and achieve profitability, his financial and business savvy will prove invaluable.” “He has the diverse financial background we need as an emerging, growing company,” said Erickson.

A graduate of Vanderbilt University, Reed brings to Celerus more than 10 years experience in financial planning, management and analysis. He has also played significant roles in numerous Initial Public Offerings throughout Southern California.

Throughout his career, he has also orchestrated various teams through successful mergers and acquisitions, dispositions and business development transactions.