Hopkins will be responsible for company’s contact lens and lens care product offerings, which include such brand names as Biotrue, PureVision and renu.

Additionally, the company has also named Peter Valenti III who will lead North American Vision Care as president and Steven Robins as the chief marketing officer of Global Vision Care.

Bausch + Lomb CEO Brent Saunders said Sheila will help them both maximize the potential of their existing products, and successfully launch innovations from the most promising new product pipeline they have had in decades.