Roche Diabetes Care has launched the Accu-Chek Guide System, a new blood glucose meter and SimplePay savings program designed to help make managing diabetes surprisingly simple and more affordable for the over 29 million Americans living with diabetes who are navigating this complex and expensive condition every day.

In fact, a recent survey of 500 U.S. adults with diabetes revealed that 62 percent of those surveyed would better manage their diabetes if supplies were more affordable and 58 percent admitted to cutting corners to save money.

In addition, more than half felt uncertain of the out-of-pocket cost of their test strips and were frustrated about the overall cost of managing the condition.

With the introduction of the new Accu-Chek Guide SimplePay program, Roche Diabetes Care can now offer people with diabetes a solution that addresses today's increasing insurance costs and high deductibles by offering patients to pay a consistent, and easy to understand everyday low price for test strips.

Beyond the benefits of the new savings program, the Accu-Chek Guide meter will help patients simplify the most frequent tasks needed to manage their diabetes with added features such as a new spill-resistant SmartPack TM vial that lets patients take just one strip and spill none; a larger blood application area on the strip that lets patients place a small drop of blood anywhere along the end instead of on a tiny spot; and a strip port light for testing in daytime, nighttime or anytime.

Furthermore, the meter is comprised of advanced 10/10 accuracy1 for reliable results patients can trust.

"Living with diabetes can be challenging and complicated which is why we are excited to launch the new Accu-Chek Guide System combining simple advancements and state-of-the-art technology to provide a better testing experience," said Brad Moore, Head of Roche Diabetes Care, North America.

"Additionally, as a company that operates and manufactures its test strips in the US, we recognize that in addressing the needs of the millions of people in this country living with diabetes, it is equally important to provide a solution that ensures all patients receive better quality of care without cost being a barrier."

The Accu-Chek Guide System, which is now available at most pharmacies, also automatically tracks results to the Accu-Chek® Connect diabetes management app and online portal eliminating the need for a logbook as well as a test strip ejector button, allowing fast, easy, and hygienic strip disposal.

To utilize the savings program patients can hand the SimplePay card to their pharmacist along with the Accu-Chek Guide meter and strip prescription to start saving.